Here’s the real secret to increasing your lead conversion rates
If you want better lead conversion rates in your real estate business, stop chasing volume, and start delivering real relevance, Josh Ries writes....
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Analyst: Portals like Zillow face ‘long-term risk’ from Google real estate experiment
Google is displaying real estate listings as search results in some markets — prompting questions about IDX violations and analyst speculation about risks to the portals....
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Zillow stalemate with Chicago’s MLS looks like it’s coming to a head
In a weekend email to its members, Chicago’s MRED MLS warned that Zillow had been contacting subscribers to say there may be "disruptions" starting in the new year....
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Brian Walshe found guilty of first-degree murder
The Massachusetts art fraudster has been found guilty of killing, dismembering and disposing of his wife, real estate executive Ana Walshe....
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From cable repo to nail tech to $50M producer in under 3 years
After several careers, Scott Poe has built a 50-agent brokerage, partnered with Zillow and Realtor.com, launched a mortgage company and architected a system designed to scale....
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Opendoor appoints new president and CFO
Lucas Matheson of Coinbase Canada has been named president and Christy Schwartz, who had been interim CFO, has officially been given the title on a permanent basis....
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Many agents contemplate leaving NAR if their MLS lifts policy: Intel
While most would stay, the share of real estate agents who say they would toss their Realtor membership if allowed is not small. Here's how some brokerages are planning to respond, and what arguments agents might find convincing, according to Intel's latest industry survey....
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How to get compensated when buyers ghost you: The Download
From agent commissions to a brokerage compensation dispute, find out how real estate pros are making bank and protecting their pay....
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When seeing is no longer believing, referrals matter more than ever
New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what's real or fake. This is a red flag for agents....
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Break it to make it: How one Hudson Valley brokerage recalibrated its tech for growth
Curasi Realty spent the past year recalibrating its tech, choosing tools that simplify marketing, strengthen reporting and support agent growth....
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